Field Notes
Growth tactics, once a week.
Practical SEO, GEO, CRM and automation tactics you can act on — distilled from real B2B engagements. No fluff, unsubscribe anytime.
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What you get
What is inside Field Notes.
One email a week, written from work in progress rather than from a content calendar. Each issue takes one thing that changed or one problem we ran into, and explains what to do about it.
Search and AI answers
What changed in how search engines and assistants pick sources, and which of those changes are worth reacting to.
Things that worked
Specific tactics from live engagements, with the conditions under which they worked — and where they did not.
Diagnostics you can run
Short checks you can do on your own site the same day, without buying a tool.
Plain numbers
When we quote a figure, it comes with its source and date, so you can judge it yourself.
No sequences, no reheated blog posts, and unsubscribe in one click. If a week brings nothing worth your attention, we would rather skip it than fill it.